You must make sure it is easy to find on your website
You must make sure that it is easy to read
You must make sure that it comprehensively explains all the details of your online information practices
This will then enable all online visitors to your website to make informed decisions concerning the collection and use of their information.
Consequently you must put careful consideration into the creation of your policy to ensure that it accurately reflects the information practices which may be unique to your business ensuring that you can guarantee a faithful adherence to it provisions.
As all privacy policies may differ depending upon the nature of the website then the following provisions can only be relied on as standard provisions. They will however, apply to most business which use personal information for the standard purposes contained below. If you feel that your business uses personal information in a way which separates it from other business it may be wise to seek the advice of a solicitor when putting together the policy.
Accordingly the provisions which deal with the following issues should be contained within all standard website privacy policies:
Commitment to privacy
What information is collected
How the information is used
Access to the information
Commitment to Privacy
This section should detail the fact that you have provided this notice which explains all your online practices in order for the customer to make a choice about the way their information is collected and used.
In order to fully show your commitment to the privacy of your customers you should make the notice easy to find. If it is located on the homepage of your website then those customers wishing to find it will be able to do so immediately.
Information which is collected
For more information on:
- How the Information is used
- Data Protection Provisions
- Access to the Information